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14 Reasons Why Startups Fail

Updated: May 8, 2023


1) Running Out Of Cash

Startups can run out of cash not just when they are underfunded but also when they earn more but spend recklessly


2) Wrong Business Model

Great Business idea is never a reason for success. Along with the idea, the founder must have a monetization plan and strategy from the very beginning.


3) No Market Needed

Solving Problems what customer faces is the primary reason for forming a Startup. If the users are not experiencing a problem, there is no market need in first case.


4) Wrong Location :

Being at a place full of talent and ideas can help founders see their startup succeed. The right place will also have the audience most likely to use the Startup Product / Service.


5) Lack of Passion :

If Founders are interested in a product merely for profits and not because they believe in the idea , they can quickly lose the traction.


6) No Proper Pivoting :

If Pivoting is not done properly based on enough supporting data, it can irreversibly lead the startup in the wrong direction.


7) Product Mis-timing :

Launching too quickly or too slowly can be equally responsible reason for a startup failure.


8) Pricing Issues :

Some Startups develop a great product , but costly product can lead to under performance in sales and revenues.


9) Burnout :

Startup Founders can have a poor work/life balance and have to hustle between many tasks at once, causing them to burn out.


10) No Networking Skills :

If Startup Founders do not use their networking skills properly, they may not able to gain sufficient traction in the market.


11) Legal Hurdles :

Expanding into various verticals and markets may attract various legal challenges / hurdles for startup success.


12) Lose Focus :

Changing Visions & Ideas can make founders too self-absorbed causing them to lose focus on the idea and purpose behind the product.


13) Too Much Existing Competition :

A Combo of Expertise, Price Benefits , Market Presence ,Funding or even motivation can lead one startup to have an upper edge over another , leading the later to fail.


14) Poor Marketing :

It is not necessary that a good product will advertise itself. Some Founders can make blunders by marketing the product to the wrong audience or via the wrong channels.


If you come across any other reason(s) for any Startup's failure , please let us know by mailing us at : info@startupsmantra.in. Your inputs are valuable to us.

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